By Dr. Scott Zarcinas, Founder, 818: Unlocking Your Life

We often think motivation is about wanting something badly enough.

But the truth is, motivation is fragile, especially when:

1. You hate the process that leads to your goal, or

2. You don’t truly value the result you’re chasing.

If you’ve ever struggled to follow through—even on something you say you want—this is likely the reason.

Let’s unpack each one.

Valuing the Result vs. Undervaluing It

Here’s something subtle: We say we want something—but do we really value it?

If the result feels:

• Abstract.

• Too far away.

• Not emotionally meaningful.

• Someone else’s version of “success”.

Then you won’t stay motivated. You’ll sabotage it or let it drift.

For example:

• “Get healthier” doesn’t drive real change. But “have the energy to play with my kids” does.

• “Make more money” can feel hollow. But “work fewer hours and be fully present at home” is personal.

We only stay committed to results that feel deeply worth it—on our terms.

So if motivation is low, ask:

“Is this my goal, or someone else’s?”
“Do I actually care about this outcome?”
“What would make this result feel truly valuable to me?”

Because when the outcome matters to you, you find a way.

And when it doesn’t, you find excuses.

Where Motivation Meets Alignment

The sweet spot of lasting motivation comes when:

• You genuinely care about the result, and

• You don’t hate how you get there.

That’s when the process becomes meaningful, even if it’s hard. That’s when progress becomes natural, not forced.

I see this all the time with my clients.

They’ve been stuck for years—pushing, grinding, trying to change—but not really enjoying the process or valuing the results in the right way.

Then we reset:

• We align their effort with who they are, not who they’re trying to impress.

• We reframe the result so it’s something they actually want.

• And suddenly, what felt like a grind becomes a pull, not a push.

They stop needing “motivation,” because they’ve built something more powerful: momentum with meaning.

Ready to Move Forward?

If you feel like you’re forcing yourself through something you hate, or chasing results that don’t truly excite you—it’s not a lack of motivation.

It’s a lack of alignment.

The question isn’t, “How do I stay motivated?” It’s,

“How can I love the process and honour the result?”

Because when you get both right, motivation takes care of itself.

👉 Book your complimentary Discovery Session today and discover how personalised life coaching can help you achieve the transformation you’ve been seeking.